Authorization Definition - How Federal Agencies are Born

Approval Definition - How Federal Agencies are Born Did you ever think about how a government program or office appeared? Or on the other hand why they theres a fight each year about whether they ought to get citizen cash for their activities? The appropriate response is in the government approval process. An approval is characterized as a piece ofâ legislation that sets up or proceeds with one orâ more administrative organizations or projects, as per the legislature. An approval charge that become law either makes another organization or program and afterward considers it to be financed by citizen cash. An approval bill normally sets how much cash those organizations and projects get, and how they ought to spend the money.â Approval bills can make both changeless and transitory projects. Instances of changeless projects are Social Security and Medicare, which are frequently alluded to asâ entitlement programs. Other programs that are not legally accommodated consistently are financed every year or at regular intervals as a feature of the allocations procedure. So the formation of government projects and offices occurs through the approval procedure. Also, the presence of those projects and offices is sustained through the apportionments procedure. Heres a more intensive gander at the approval procedure and the apportionment process.â Approval Definitionâ Congress and the president set up programs through the approval procedure. Congressional advisory groups with purview over explicit branches of knowledge compose the enactment. The term â€Å"authorization† is utilized in light of the fact that this sort of enactment approves the use of assets from the government financial plan. An approval may indicate how much cash ought to be spent on a program, yet it doesn't really put aside the cash. The allotment of citizen cash occurs during the allocations procedure. Numerous projects are approved for a particular measure of time. The boards of trustees should audit the projects before their lapse to decide how well they are functioning and whether they should keep on accepting subsidizing. Congress has, once in a while, made projects without financing them. In one of the most prominent models, the â€Å"No Child Left Behind† instruction billâ passed during the George W. Hedge organization was an approval charge that set up various projects to improve the nation’s schools. It didn't, be that as it may, state the federalâ governmentâ wouldâ definitely burn through cash on the projects. An approval bill is somewhat similar to a vital chasing permit for an allotment instead of an assurance, writes Auburn University political researcher Paul Johnson. No apportionment can be made for an unapproved program, yet even an approved program may in any beyond words be not able to play out the entirety of its allocated capacities for absence of an adequately enormous appointment of assets. Allotments Definition In appointments bills, Congress and the president express the measure of cash that will be spent on government programs during the following financial year.â When all is said in done, the appointments procedure tends to the optional bit of the financial plan †spending running from national protection to sanitation to instruction to government worker pay rates, however rejects required spending, for example, Medicare and Social Security, which is spent consequently as per equations, says the Committee for a Responsible Federal Budget. There are 12 appointments subcommittees in each place of Congress. They are partitioned among expansive branches of knowledge and each composes a yearly assignments measure. The 12 allocations subcommittees in the House and Senate are: Agribusiness, Rural Development, Food and Drug Administration, and Related AgenciesCommerce, Justice, Science, and Related AgenciesDefenseEnergy and Water DevelopmentFinancial Services and General GovernmentHomeland SecurityInterior, Environment, and Related AgenciesLabor, Health and Human Services, Education, and Related AgenciesLegislative BranchMilitary Construction, Veterans Affairs, and Related AgenciesState, Foreign Operations, and Related ProgramsTransportation, Housing and Urban Development, and Related Agencies In some cases programs dont get the essential financing during the appointments procedure despite the fact that theyve been authorized. In maybe the most glaring model, pundits of the â€Å"No Child Left Behind† training lawâ say that while Congress and the Bush organization made the program in the approval procedure, they never enough looked to finance them through the allocations process.â It is workable for Congress and the president to approve a program however not to finish financing for it. Issues With the Authorization and Appropriations System There are two or three issues with the approval and appropriationsâ process. In the first place, Congress has neglected to audit and reauthorize numerous projects. Butâ it likewise has not allowed those projects to programs. The House and Senate basically postpone their principles and put in a safe spot cash for the projects in any case. Second, the contrast among approvals and assignments befuddles most voters. The vast majority expect that if a program is made by the administrative governmentâ it is additionally subsidized. That is wrong.â [This article was refreshed in July 2016 by U.S. Legislative issues Expert Tom Murse.]

General Ambrose Burnside in the Civil War

General Ambrose Burnside in the Civil War The fourth of nine youngsters, Ambrose Everett Burnside was destined to Edghill and Pamela Burnside of Liberty, Indiana on May 23, 1824. His family had moved to Indiana from South Carolina in the blink of an eye before his introduction to the world. As they were individuals from the Society of Friends, which restricted bondage, they believed they could not, at this point live in the South. As a little fellow, Burnside went to Liberty Seminary until his moms passing in 1841. Stopping his training, Burnsides father apprenticed him to a nearby tailor. West Point Learning the exchange, Burnside chose to use his dads political associations in 1843, to get an arrangement to the US Military Academy. He did as such regardless of his radical Quaker childhood. Selecting at West Point, his colleagues included Orlando B. Willcox, Ambrose P. Slope, John Gibbon, Romeyn Ayres, and Henry Heth. While there he demonstrated an ordinary understudy and graduated four years after the fact positioned eighteenth in a class of 38. Authorized as a brevet second lieutenant, Burnside got a task to the second US Artillery. Early Career Sent to Vera Cruz to participate in the Mexican-American War, Burnside joined his regiment yet found that the threats had to a great extent been finished up. Therefore, he and the second US Artillery were alloted to battalion obligation in Mexico City. Coming back to the United States, Burnside served under Captain Braxton Bragg with the third US Artillery on the Western Frontier. A light mounted guns unit that presented with the rangers, the third secured the courses west. In 1949, Burnside was injured in the neck during a battle with the Apaches in New Mexico. After two years, he was elevated to first lieutenant. In 1852, Burnside returned east and accepted order of Fort Adams at Newport, RI. Private Citizen On April 27, 1852, Burnside wedded Mary Richmond Bishop of Providence, RI. The next year, he surrendered his bonus from the military (yet stayed in the Rhode Island Militia) to consummate his plan for a breech-stacking carbine. This weapon utilized an extraordinary metal cartridge (likewise structured by Burnside) and didn't release hot gas like numerous other breech-stacking plans of the time. In 1857, Burnsides carbine won an opposition at West Point against a large number of contending plans. Building up the Burnside Arms Company, Burnside prevailing with regards to getting an agreement from Secretary of War John B. Floyd to furnish the US Army with the weapon. This agreement was broken when Floyd was paid off to utilize another arms producer. Presently, Burnside ran for Congress as a Democrat and was crushed in an avalanche. His political race misfortune, combined with a fire at his manufacturing plant, prompted his monetary ruin and constrained him to sell the patent for his carbine structure. The Civil War Begins Moving west, Burnside made sure about work as the treasurer of the Illinois Central Railroad. While there, he turned out to be benevolent with George B. McClellan. With the episode of the Civil War in 1861, Burnside came back to Rhode Island and raised the first Rhode Island Volunteer Infantry. Delegated its colonel on May 2, he ventured out to Washington, DC with his men and immediately rose to unit order in the Department of Northeast Virginia. He drove the detachment at the First Battle of Bull Run on July 21, and was scrutinized for submitting his men piecemeal. Following the Union thrashing, Burnsides 90-day regiment was marshaled unavailable and he was elevated to brigadier general of volunteers on August 6. In the wake of serving in a preparation limit with the Army of the Potomac, he was provided order of the North Carolina Expeditionary Force at Annapolis, MD. Cruising for North Carolina in January 1862, Burnside won triumphs at Roanoke Island and New Bern in February and March. For these accomplishments, he was elevated to significant general on March 18. Proceeding to extend his situation through the pre-summer of 1862, Burnside was getting ready to dispatch a drive on Goldsborough when he got requests to carry some portion of his order north to Virginia. Armed force of the Potomac With the breakdown of McClellans Peninsula Campaign in July, President Abraham Lincoln offered Burnside order of the Army of the Potomac. A modest man who comprehended his impediments, Burnside declined refering to an absence of experience. Rather, he held order of IX Corps which he had driven in North Carolina. With the Union thrashing at Second Bull Run that August, Burnside was again offered and again declined order of the military. Rather, his corps was doled out to the Army of the Potomac and he was made authority of the armys conservative comprising of IX Corps, presently drove by Major General Jesse L. Reno, and Major General Joseph Hookers I Corps. Serving under McClellan, Burnsides men partook in the Battle of South Mountain on September 14. In the battling, I and IX Corps assaulted at Turners and Foxs Gaps.â In the battling, Burnsides men pushed back the Confederates yet Reno was slaughtered. After three days at the Battle of Antietam, McClellan isolated Burnsides two corps during the battle with Hookers I Corps requested toward the northern side of the front line and IX Corps requested south. Antietam Alloted to catch a key scaffold at the south finish of the front line, Burnside would not give up his more significant position authority and gave arranges through the new IX Corps officer, Brigadier General Jacob D. Cox, in spite of the way that the unit was the just one under his immediate control. Neglecting to scout the zone for other intersection focuses, Burnside moved gradually and concentrated his assault on the scaffold which prompted expanded setbacks. Because of his lateness and the time expected to take the extension, Burnside couldn't misuse his prosperity once the intersection was taken and his development was contained by Major General A.P. Slope. Fredericksburg In the wake of Antietam, McClellan was again sacked by Lincoln for neglecting to seek after General Robert E. Remains withdrawing armed force. Going to Burnside, the president forced the dubious general into tolerating order of the military on November 7. After seven days, he affirmed Burnsides plan for taking Richmond which required a quick development to Fredericksburg, VA with the objective of getting around Lee. Starting this arrangement, Burnsides men beat Lee to Fredericksburg, however wasted their bit of leeway while trusting that barges will show up to encourage crossing the Rappahannock River. Reluctant to push across neighborhood passages, Burnside deferred permitting Lee to show up and sustain the statures west of the town. On December 13, Burnside ambushed this situation during the Battle of Fredericksburg. Shocked with substantial misfortunes, Burnside offered to leave, however was can't. The following month, he endeavored a second hostile which stalled because of overwhelming downpours. In the wake of the Mud March, Burnside asked that few officials who were transparently defiant be court-martialed or he would leave. Lincoln chose for the last mentioned and Burnside was supplanted with Hooker on January 26, 1863. Division of the Ohio Not wishing to lose Burnside, Lincoln had him re-alloted to IX Corps and set in order of the Department of the Ohio. In April, Burnside gave the disputable General Order No. 38 which made it a wrongdoing to communicate any restriction to the war. That mid year, Burnsides men were key in the destruction and catch of the Confederate pillager Brigadier General John Hunt Morgan. Coming back to hostile activity that fall, Burnside drove a fruitful battle which caught Knoxville, TN. With the Union thrashing at Chickamauga, Burnside was assaulted by the Confederate corps of Lieutenant General James Longstreet. A Return East Vanquishing Longstreet outside Knoxville in late November, Burnside was capable guide in the Union triumph at Chattanooga by keeping the Confederate corps from strengthening Braggs armed force. The accompanying spring, Burnside and IX Corps were gotten east to help Lieutenant General Ulysses Grants Overland Campaign. At first announcing legitimately to Grant as he outranked the Army of the Potomacs officer, Major General George Meade, Burnside battled at the Wilderness and Spotsylvania in May 1864. In the two cases he neglected to separate himself and frequently was hesitant to completely connect with his soldiers. Disappointment at the Crater Following the fights at North Anna and Cold Harbor, Burnsides corps entered the attack lines at Petersburg. As the battling stalemated, men from IX Corps 48th Pennsylvania Infantry proposed burrowing a mine under the foe lines and exploding a huge charge to make a hole through which Union soldiers could assault. Endorsed by Burnside, Meade, and Grant, the arrangement went ahead. Aiming to utilize a division of uncommonly prepared dark soldiers for the ambush, Burnside was advised hours before the assault to utilize white soldiers. The subsequent Battle of the Crater was a calamity for which Burnside was accused and assuaged of his order on August 14. Later Life Set on leave, Burnside never got another order and left the military on April 15, 1865. A basic loyalist, Burnside never occupied with the political conspiring or conniving that was regular to numerous authorities of his position. Very much aware of his military restrictions, Burnside was over and again bombed by the military which ought to never have advanced him order positions. Getting back to Rhode Island, he worked with different railways and later filled in as representative and a US congressperson before passing on of angina on September 13, 1881.

UGA and Test Scores - UGA Undergraduate Admissions

UGA and Test Scores - UGA Undergraduate Admissions UGA and Test Scores Spring is the time for HS juniors to begin their college search process in earnest, and so begins the season of doubt. Should I send my SAT/ACT to UGA now, or wait until I see how I did? Fear not, because this question is a non-issue at UGA. UGAs policy on test scores is that we only look at the highest sub-scores of the SAT and the ACT, also known as super-scoring. This means that we take the highest Critical Reading, Math and Writing SAT scores from all your SAT tests to get your best overall combination, and your best ACT scores from each section to make the highest composite score (if you take the ACT, make sure we have a Writing score!) The one thing we do not do is overlap the SAT and ACT (we will not take your ACT English of 34 and match it with your 740 Math SAT). But remember, UGA will only look at your best scores for the SAT and ACT, and if you take both the SAT and ACT, we will use whichever test has the strongest overall best scores. In addition, sending your scores to UGA (or any college) can start the recruitment process in detail, as this indicates your interest in UGA and lets us know better about how you may match up with UGA, the Honors program, etc. (along with your self-reported GPA on the SAT/ACT report), as this one of the only pieces of academic information we have access to at this time in the process. We occasionally have juniors who wonder why we are not recruiting them, and generally, it is due to not knowing about them or their academic strengths. Sending us your ACT/SAT scores can start this process, and helps both you and us. Please remember, UGA is only focused on your best scores (I am trying to see how many different ways I can say this statement). So do not worry about which test scores to send (my best suggestion is to always request them to be sent when you sign up for the test), and enjoy your senior year!

Google Stock Section - Free Essay Example

Sample details Pages: 10 Words: 2938 Downloads: 8 Date added: 2017/09/18 Category Business Essay Type Argumentative essay Level High school Tags: Google Essay Did you like this example? A top-down approach to stock valuation for Google Stock Section 1: Investment summary I would recommend the buying of Google stock. The company’s current strategy would probably increase their chances of gaining strategic alliances, and make them a more attractive partner. As other companies see that Google is no longer going head on with partners, they may be more willing to cooperate with Google as well. Especially in developing markets, such strategic partners can offer Google a huge advantage, which will translate to increased value of Google’s stocks . Section 2: Overview of the company Google inc. s a company that offers a wide range of products and services to online users. The most popular service the company renders is their search engine named Google. The Google search engine uses PageRank, Algortihms, Link Measurement, and Profiling as part of its objective to deliver the most accurate and most relevant results to the searcher. Google also offers a ve ry successful email product called Gmail. Gmail is unique in that it allows the email account holder much more free space (7GB) than the average free email client. In my experience, Gmail is an exceptional email client as it provides many more services than the standard email. Google Maps is another successful application in that it is not just an average web mapping system. This advanced mapping system offers satellite imagery of most urban cities in the US and around the world. It also can be integrated with many mobile phones, which allows for a GPS mapping system directly on the phone. These features allow its users to find information and easily share it to anyone in the world. With the amount of traffic Google receives on a daily basis, Google has to have some kind of strategy to generate its revenue. One of Google’s main sources of revenue is advertising. In 2007, advertising accounted for 99% of Google’s revenues. Google implements two main advertising pr oducts which are AdSense and AdWords. AdWords is Googles flagship advertising product and main source of revenue ($16. 4 billion in 2007). AdWords offers pay-per-click advertising, and site-targeted advertising for both text and banner ads. The AdWords program includes local, national, and international distribution. Section 3: The macroeconomics Google competes to attract and retain relationships with users, advertisers and Google Network members and other content providers in different strategies. Google competes to attract and retain users of its search and communication products and services. Most of the products and services that Google offer to users are free, so they do not compete on price. Instead, they compete in this area on the basis of the relevance and usefulness of their search results and the features, availability and ease of use of their products and services. Google has been an outstanding company in the marketplace ever since its inception and it continues to be and deliver exceptional service to the global market. The move into public ownership brought about more benefits to its employees as well as present and future shareholders. The founders of Google felt that the standard structure of public ownership might jeopardize the independence and focused objectivity that has been apart of Googles past success. Googles leadership team wanted to preserve this aspect of the organization, so they implemented a corporate structure that is designed to protect Googles ability to introduce and retain its most distinctive characteristics. In 2007 and 2008, cash from Google’s financing activities totaled $403. million and $87. 6 million (Google Inc. 2009). Cash from financing activities is cash flow that takes place between organizations and stockholders and includes loans from bondholders and other creditors (Financial Education 2007). According to Google’s numbers, the company is under no risk since the company does not rely solel y on outside sources to generate its cash flow. Cash flow from Google’s investing activities negatively increased in 2008 as it did in 2007. In 2007, the company had net investing activities of ($3. 68) billion and ($5. 32) billion in 2008 (Google Inc. 009) a negative increase of $1. 6 million. Based on Google’s history and the company’s ability to generate cash flow, the negative increase in investing activities may be attributed to long-term investments and purchases that will ultimately generate cash flow. In comparing the 2007 and 2008 fiscal year of Google to Yahoo! , it appears that Google still remains Yahoo’s top competitor as in past years. Over the past two years, 2007 and 2008, Yahoo! has managed to generate its cash flow from its operations. The company’s cash flow from financing ctivities of $322. 4 in 2008 million and $1,442 million in 2007 compared to its cash flow from company operations (Yahoo! Inc. 2008) is an indication that Yah oo! is following the financial pattern of Google and is not depending on it financing activities to generate its cash flow. Business Changes that occurred may have altered the use of cash from one year to the next. The financial statements of Google have showed that the company has had steady growth. Revenue and profits have increased, as well as administrative, research and development expenses. Slight operating expenses have increased from 2007 to 2008. The cash flow statement shows cash from investing activities remained in the negative only greater. Additionally, more taxes were paid in 2008 than in 2007; however, there was no change in net cash. The financial statements of Yahoo! , shows that short-term and long-term investments have drastically increased. The cash flow statement shows that Yahoo! issued or repurchased capital stock. Google and Yahoo! are constantly striving to beat out competitors using innovation and new products and services. Therefore, both companies invest heavily in research and development. Discussion of Cash Generated in a Sustainable Manner. The use of ratios and trend analysis alerts viewers of Google’s financial health. Google has maintained its profitability in the double-digit percentiles, although it slightly increased its debt. In order to Improve Cash Flows Keeping track of any cash that flows of any company is important if managers want to achieve financial goals. While the task may require a daily count of receipts, there are several recommendations a company can improve its cash flows. Before any company tries to improve its cash flow, it is important that managers determine how cash flows through the company. Inflows are cash collections added to the company’s existing cash while cash leaving the company are its outflows (Toolkit Media Group, 2009). Cash flow will improve when companies collect cash owed to them. The longer cash stays uncollected, the less cash the company has to reinvest. Compan ies can offer incentives such as free specialized services or discounts on products. This move will encourage consumers to pay debts on time and as agreed. The founders of Google wanted to make sure that in the transition process to public ownership it would be difficult for outsiders to take over or influence Google. The corporate structure would make it easier for the management team to follow the long-term innovative approach. The Googles stock was distributed with Class A common stock having one vote per share and the Class B common stock held by the current shareholders has 10 votes per share. The purpose of this structure has left the Google team of Sergey and Page with increasingly significant control over the companys decision and fate, as Google shares change hands. With the completion of the IPO, Brin, Schmidt and Page will control 37. 6% of the voting power of Google, and the executive management team and directors as a group will control 61. 4% of the voting power. This move will give new investors access to full share in Googles long-term economic future. However, they will have little ability to influence its strategic decisions through their voting rights. The move to dual voting structure was considered unusual for technology companies however; it is common among media businesses and has proven to be very successful. The owners of Google believe that a dual class voting structure enables Google, to continue its success as a public company. They have been successful as a private company and they expect this to continue. Investors were concern that this type of voting structure would only be of benefit to Google, but the corporate team made this decision after thoughtful consideration and has confidence that it would be in the best interest of all Googles shareholders. The Google executive team has also expanded the board of directors to three additional members and they are of the view that the team at Google is a world class management team. This team is expected lead the organization forward into the future. The management team has stability and looks forward to retaining its cultural uniqueness while attracting and retaining talented persons that will affect the growth of the organization. The Googles organization thrives on taking the unusual approach to business and in the course of the IPO process demonstrated this once again by taking the an auction approach to distribute their stocks. The risk in this approach was that if there were not enough bidders or if people bid lower the IPO price will be low External and Internal Factor Evaluation The Price/Earnings (P/E) ratio is a companys price-per-share divided by its earnings-per-share. Google’s P/E Ratio (TTM) is 25. 96 meaning it has a relatively high valuation. The Price to Sales (P/S) Ratio is the stock price (total market cap) / total sales (revenues). Generally, the lower the ratio, the more attractive the investment. As easy as it sounds, p rice-to-sales provides a useful measure for sizing up stocks. Google’s P/S Ratio is 5 which is really not so great. Google’s P/B Ratio is 3. 83, which is greater than the industry and sector. Its competitor Yahoo has a P/B Ratio of 1. 57 which is below the industry standard. And Microsoft, another one of Google’s competitors, has a P/B Ratio of 4. 43 which is above the industry standard. The Growth Rates in terms of Sales TTM vs. TTM 1 year ago for Google is 31. 35. This is a healthy number in terms of growth; it means that sales have gone up 31. 35% since the same time 1 year ago. The Sales TTM vs. TTM 1 year ago for Yahoo is 3. 43, and for Microsoft is 7. 05. This means that Google has had the most growth in sales within a 1 year TTM than its other two main competitors. I think Google should continue to focus its concentration on current markets and also on its current product development strategies. Google remains in an excellent strategic position. Sec tion 4: The industry Google is doing very well financially compared with other competitors such as Yahoo. The current ratio, quick ratio and total assets turnover ratio of Google is better than other companies or at least at par with those for other competitors. Current ratio: At the end of 2009, Google’s Current ratio was $8. 77 million and $8. 49 million at the end of 2008 (Google Finance, 2009). In comparison, Yahoo’s current ratio was $1,705. 02 million at the end of 2009, and $1. 41 million in 2008. (Richardson, Chris 2007) Quick ratio: The financial statements of both Google and Yahoo! show zero inventories for 2008 and 2007. Therefore, since the only difference in the current ratio and quick ratio is inventories, then the current ratio and the quick ratio are equal in this case. (Richardson, Chris 2007) Total assets turnover ratio: The total assets turnover measures the efficiency of a company and its effectiveness to produce income from reinvestments of doll ars back into an organization. In 2008, Google had an estimated total asset turnover of about 69% and in 2009, Google had an estimated total asset turnover of about 59%. For the two-year period combined, Google generated an average of 64% return on its money, which indicates that Google does possess the assets necessary for generating earnings. Moreover, total assets turnover ratio, P/E ratio and book value/share ratio of Google is also better than the other companies. However, Google does have its weakness. As we can see, profit margin on sales of Google is slightly lower compare to the other two. However, Google’s price/CF ratio is slightly lower than Yahoo, but is significantly lower than Microsoft. Google is aiming at maintaining their position as a leading innovator. Source and Application of Funds Google, in preparation for its IPO listed its shares on the Nasdaq Stock market as they provided details for the unconventional IPO process. Charles Schwab and Co. Inc c lients also became qualified for the IPO auction. Google chose to offer its shares in an open auction. Googles initial IPO was targeted to raise about $2. 7 billion for the organization. However, the price of the IPO was reduced substantially prior to the auction taking place. Google envisioned that for one year it would allocate stock-based compensation charges for grants to its employees. This figure is expected to be about $377 million. (Google 2006) Into the Future Despite all the challenges Google faced at the beginning of their IPO, they have overcome these challenges and moved forward with the public confidence. Google continues to be a competitive organization. Although there has been a decrease in its stocks in the last year, predictions are that this will not continue. Googles stock is expected to increase, and the company will remain a viable force in the technology industry. Therefore, those investors waiting for a stock-split will have to wait a little longer. Goo gle will continue to move forward to its long-term goal of services that significantly improve the lives of people who make Google their primary search engine. Section 5: The firm Proposed Valuation Model 1. The target price is determined by the Gordon constant dividend growth model 2. Assumptions ?Retained earnings represent the only source of financing ? The Rate of return is constant Cost of equity remains constant and is greater than growth rate ? The company has perpetual life The closing price of Google as at April 15 2010 was $595. 30 the company has market cap of $189. 29 billion. This stock price fairly reflects the firm’s fundamentals. â€Å"Google Inc (GOOG), the Internet search engine said first quarter revenues rose 23% to $6. 78 billion from $5. 51 billion a year ago. Net income in the quarter rose 41% to $2 billion or $6. 06 per diluted share compared to net income of $1. 42 billion or $4. 49 per share last year. Google Inc revenue rose 23% and net income rose 41%. Intuitive Surgical, Inc revenue rose 74. 4% and net income rose 203. 5%. Google Inc, in the last one year traded as high as $629. 51 in January 2010 and as low as $364. 16 in April 2009. † (Mita Yagnik 2010) (1) ROA=Profit margin X Total assets turnover= (Net income/Sales) X (Sales/Total assets) (2) ROE=ROA X Equity multiplier= (Net income/ Total assets) X (Total assets/Common equity). So, ROE=Profit margin X Total assets turnover X Equity multiplier. Projecting the 2010 financial status, if we holding the profit margin and equity multiplier constant as 2009 (profit margin=0. 3, equity multiplier=1. 59). When we pursue a 50% sales increase in 2010, this will provide us a total sale of 12,418,500,000 USD. After the comparison of the company’s financial ratio analysis to other companies, it can be seen that Google is doing a good job. This can also be seen in the fact that from year 2003 to 2009, Google’s revenue increased from 1,465 Million to 3,189 Milli on USD, which increased 117 percent while there was a 277 percent increase in Net Income. Also, revenue increased 625 percent compared with revenue in 2008, while Net Income increased 300 percent. The company’s current and quick ratios in 2009 are higher relative to its 2008 current and quick ratios. Both ratios are quite high though, which means Google has strong competitive financial position. This valuation model provides the best fit for valuing the firm, as it is quite clear that Google’s strongest service is its search engine. Besides, all Google’s services, except for search not being used much, they hardly bring in any revenue. Google is investing in these services though, making them dogs, according to the Boston consultancy matrix. Therefore, Google may be better off eliminating these services, and fully focusing on its search engine. If the company does this, they would be best off using a concentration strategy, and redirecting all resources to the improving of the search engine. They could go into horizontal growth, forming strategic alliances with other large websites. Functional strategies must also be changed in order to follow such corporate and business strategies. For example, the research and development department would no longer be able to use its hit and miss strategy. Rather, researchers would have to focus on one specific task. Also, the company would be better of becoming a technological leader, rather than a follower, since that way there would be less risk of being passed by competitors. The only negative effect such a strategy might have is on the culture; it may become less innovative. Because Google would start to cooperate with other websites, the need for any innovation outside of the search engine may become less necessary. If the company thinks a new service may be needed, they could just join forces with another company, rather than creating the new service by themselves. Since Google’ s culture relies heavily on innovation, which stimulates employees, the loss of the innovation may make Google a less attractive place to work. However, If Google continues to stimulate innovation, they may be able these innovations to their strategic partners. Works cited Brealey. R. A. , Myers. S. C. , Marcus. A. J. , (2004) How Corporations Issue Securities Fundamentals of Corporate Finance, 4th edition, pp 366-390 Gibbons R. (2007). Google’s Ghoulish Trick. Retrieved from https://www. fool. com/investing/general/2004/10/27/googles-ghoulish-trick. spx? terms=Google++Trickvstest=search_042607_linkdefaultHistory of Google La Monica, P. R. (2007) Google gets 2. 7 billion IPO. CNNMoney. com. Retrieved from https://money. cnn. com/2004/04/29/technology/google/. La Monica, P. R. , (2007). Google Jumps 18% In Debut. CNNMoney. com Mita Yagnik (2010) Google, Intuitive Surgical Net Rises. DAILY EARNINGS. Retrieved from https://www. ticker. com/? page=daily_earningsstory=Google,%20In tuitive%20Surgical%20Net%20Risesid=37929 Richardson, Chris. (2007) Google IPO Don’t waste time! Our writers will create an original "Google Stock Section" essay for you Create order

Lord of the Flies was created by William Golding, an...

Lord of the Flies was created by William Golding, an English novelist that studied at Oxford where the experience allowed for his writing to grow and develop. The main purpose of the novel was to portray the struggle of a group of boys in the era of war. It is aligned off of personal experiences the author had in World War II, the severity and insanity allowed him to have a corrupted view on the world and everything inside of it (â€Å"William Golding,† N.P.). Much like Oxford, being apart of the Royal Navy influenced his book greatly, he used his personal experiences here to shape the basis of the novel. This experience allowed for him to see how man and nature were corrupt (â€Å"Lord of the Flies,† 1). He also found that man has evilness†¦show more content†¦Although in the normal standards there is no conch, there is still an assembly that brings people together (1). They are using this tool to build a civilized manner in a place where the main purpose is to be wild and savage. The conch stands for democracy. Having the conch allows anyone holding it to speak their mind as opposed to one person completely controlling the others. This causes a huge riff between the boys who want to be civil and the others who want to be free. Later in the story when the conch breaks it is a symbol of the destruction of society. The conch shatters from the savagery while destroying the civility. Meaning that the savage boys kill one of the others who is attempting to keep this norm. The new life is a symbol of independence from society, the boys believe now that they are without adults and police that they are free from all civil duties. The adults and police set a structure, now that those are gone so is the necessity to abide by rules. William Golding shows this through one of the characters named Roger, in this spot he is fighting the inner battle to hurt or not. â€Å"Roger gathered a handful of stones and began to throw them. Yet there wa s a space around Henry, perhaps six yards in diameter, into which he dare not rhow. Here, invisible yet strong was the taboo of the old life. Round the sautà ©ing child was the protection of parents and school and policemen and the law.† (Golding, 161). Accordingly,

Leonardo Da Vinci was a True Renaissance Man - 699 Words

Leonardo Da Vinci was a true Renaissance man. He was an inventor, a scientist, a mathematician and a painter. He had the mind and visions of a thinker centuries ahead of his time. Hundreds of years later, he is still one of the most recognized and iconic people in the world, known for his Paintings like the Mona Lisa and changed the way paintings and art were created. But one success Da Vinci had that is not as well known as his iconic art such as the Last Supper are his inventions. Leonardo Da Vincis genius achievements in his creations sketches, and ideas of inventions were able to impact generations of people in the future significantly, but his inventions did not impact much of world history. Leonardo Da Vincis life began as an average but poor child in the midst of the Italian Renaissance. A period where the main focus wasnt on religion and was more focused on secular themes and creativity. He was born in 1452 in Vinci Italy and was raised on an estate belonging to his father, while his uncle also helped raise him. Da Vinci never received a full education like others, but his artistic abilities were noted by his father who eventually apprenticed him to a well known sculptor Andrea del Verrocchio, of Florence (History ). When apprenticed, â€Å"His skills as an artist developed, flourished and even intimidated his mentor †(Da Vincis Inventions). Although he was gifted at his artistic abilities, Da Vinci was looking to expand on his abilities and add more skills. HeShow MoreRelatedLeonardo Da Vinci : The Renaissance951 Words   |  4 PagesThe Renaissance was a rebirth of creativity, freedom, individuality, independence and self- determination. During this time period where humanism was encouraged, there were countless Renaissance men. One astounding and well recognized man was Leonardo da Vinci, he had many aptitudes and talents that portrayed him to be an astonishing artist of the Renaissance time period. Leonardo da Vinci, Influenced many dur ing the Renaissance, due to his great art, anatomy, science literature. As demonstratedRead MoreAnalysis of Da Vincis Work as Being Reflective and Definitive of the Renaissance Period948 Words   |  4 PagesLeonardo Da Vinci and the Renaissance Period Objective The objective of this work examines the how Leonardo Da Vincis work is reflective and definitive of the Renaissance period and as well, describes some of Da Vincis art. This work will discuss the use of line, form, color, texture, and materials as found within one of his works and will state reasons this time period was chosen to examine in this work and why it is found to be appealing. Introduction Leonardo Da Vince was born April 15,Read MoreLeonardo Da Vinci And His Contributions To Western Civilization1200 Words   |  5 PagesAnalysis of Leonardo da Vinci and His Contributions to Western Civilization Leonardo da Vinci is one of the most famous artists to have ever lived, and his contributions to the development of western civilization are irrefutable. Born on April 15, 1452, near Florence, Italy, one would not have guessed that he was destined for a life of greatness. He was the illegitimate child of an up-and-coming notary and a peasant girl, and he spent most of his childhood with his doting father (â€Å"Da Vinci - The RenaissanceRead MoreLeonardo Da Vinci : The Most Famous For His Art1448 Words   |  6 Pages3/29/16 Leonardo Da Vinci When hearing the name Leonardo da Vinci, what comes to mind? For many people it will be his artwork. This is because of all of the accomplishments da Vinci has, he is most famous for his art. What many people don’t know was that he was also a scientist, inventor, and philosopher. Da Vinci lived in a time period known as the Renaissance. This was a time of knowledge and enlightenment, and it gave birth to many of the world’s most talented and educated people. Leonardo da VinciRead MoreThe Importance Of Humanism And Leonardo Da Vinci1114 Words   |  5 PagesAll of Leonardo da Vinci’s work took part in the effort to express humanism throughout the world and affected the world more than people realize. Humanism was an ideal during the Italian Renaissance. â€Å"Humanism is a progressive lifestance that, without supernaturalism, affirms our ability and responsibility to lead meaningful, ethical lives capable of adding to the greater good of humanity.† (ameri canhumanist.org). Humanism was the ideal of the Renaissance and Leonardo da Vinci did his best to embodyRead MoreThe Renaissance Er Leonardo Da Vinci1019 Words   |  5 PagesThe Renaissance was a revolutionary period in European history from the 14th to the 17th century. Its movement began in Italy, but spread throughout Europe. The Renaissance brought many new things to Europe like classical texts, scientific discoveries and new technology, novels, and creative new styles of art. One of the most famous figures of the Renaissance era is Leonardo Da Vinci. His work displayed the humanist ideas that defined the Renaissance era. He was a botanist, writer, geologist, cartographerRead MoreStudying Renaissance through Its Art Essay1269 Words   |  6 Pagesthat most expresses is the Renaissance. The Renaissance is known for the paintings, sculptures and most decorative art from the European period history. It was known as the â€Å"rebirth† and mostly is the period in the European civilization mostly following the middle ages. The Renaissance was the period that had discovery and explorations of the new continents that substituted the Copernican for the Ptolemaic system of the astronomy (The Beginning Progress of the Renaissance R. A. Guisepi). The feudalRead MoreEssay about Life and Work of Leonardo da Vinci1111 Words   |  5 PagesWork of Leonardo da Vinci Leonardo da Vinci had a powerful mind and was a very curious and daring boy. Leonardo was so curious about flying, he jumped off a barn with wings that he made by himself. Leonardo loved nature and exploring. He would also like to draw geometrical shapes. Leonardo da Vinci was born in 1452 in Vinci, Italy. Vinci was a farming community with hillsides, growing grapes, fruit trees and olives. His mother was a peasant woman and his father was a notary. He was oftenRead MoreLeonardo Da Vinci : The Italian Renaissance Polymath1114 Words   |  5 PagesI read Leonardo da Vinci., by John Thomas. Leonardo Da Vinci (1452-1517) was an Italian Renaissance Polymath: artist, painter, sculptor, architect, musician, athlete, ideologist, writer, mathematician, engineer, inventor, anatomist, biologist, geologist, cartographer, botanist, poet, chemist, scientist, and philosopher. Leonardo had some close friends in his life, one of those people was Francesco Melzi (1491-1570). Melzi was Leonardo da Vinci’s pupil until Leonardo’s death. Melzi was born in MilanRead MoreEssay on The Renaissance: Visual Analysis1515 Words   |  7 PagesHigh Renaissance Visual Analysis Introduction Generally believed to have begun in Florence, the Renaissance – also known as the ‘Rebirth’ – was a period of reviving interest in classical art and the beginning of scientific revolution. The Renaissance period did not begin abruptly; instead, it was an idea that took shape since the time of the painter Giotto (Gombrich 2007). In the early Renaissance period, Giotto experimented with and laid the foundation for painting with perspective, a method

Cultural Intelligence

Question: Discuss about the Cultural Intelligence. Answer: Introduction The journal explores various cross cultural parameters that impact expatriates of companies for the scope of globalization(Crossland, 2011). The journal evaluates various related concepts and the need for various cross-cultural transition understanding. Thus, at the end of the journal a relationship between cultural intelligence (CQ), cross-cultural adjustment (CCA) and job position is established through a methodological approach. Research Model The journal in order to establish relationship amongst various parameters in the cultural context has made use of statistical and structural equation modeling procedure(Zhang, 2016). Data has been collected by various processes that establishes cultural gap between Australia and China. The journal entry analysis will help better understanding of the study. Where are we now Hofstede way back in 2001 conducted a study pertaining cross cultural analysis. His study provided valuable contribution in understanding cultural difference amongst countries on basis of their characteristics(Chen, 2010). This particular journal also initiates the study by understanding the challenges and difficulties faced by expatriates while they are exposed to cross-cultural situations and the impact of such on their performance. The journal studies and establishes unique relationship amongst variables that had not been conducted earlier. The scope of this study offers methodical approach to linking the cultural parameters to that of performance of an expatriate. Where are we going The aim of the study is to explore multitude research question to arrive at the key factors or impacts from cross-culture(Tay, 2008). The study aims to establish a relation between cultural intelligence (CQ) and cross-cultural adjustment (CCA). The research that will be attended through this study pertains to analyzing cultural asymmetry and relationship in between CQ and CCA. Another relevant area that will be analyzed through the scope of this study is to establish relationship between CQ and CCA relationships. This type of study had not been conducted previously and is relatively unique in nature. How do we get there In order to arrive at the findings of the study data has been collected and statistical analysis for such data has been done(Ang, 2008). Structural equation modeling techniques are also undertaken for analysis of the collected data and to arrive at suitable research findings. Data for the purpose of this research has been collected by a number of ways as sampling method, quantitative and qualitative surveys by means of emails, focused group interviews, surveys and so on. How do we know when we have finished The research aim was found to be accomplished upon establishing of a correlation coefficient amongst the variable assumed in the study. There were validated and reliable results for the study found that were checked by Fornell and Larcker (1981). Further results obtained from the model first order were rechecked for second orders validity. By attending to answer the research questions and forming findings for the study the goal of the research will be attended. Challenges in the activity The study pertaining to incorporating cultural difference amongst countries and their analysis reflects multiple variables as depicted in Hofstede cultural differences. Hence, some of the major challenges faced during conducting the study was in regards to deciding and finalizing the parameters for the study(Selmer, 2007). The primary research objective for the study was to ascertain the asymmetry that exists in the CQ and CCA relationship. Further, such cultural asymmetry aims to analyse the relationship and role position with its respect to the CCA. The journal was extremely lengthy hence was difficult to comprehend. The length of the journal was extremely time consuming and identified data was difficult to figure. Such data identified was difficult to obtain and form fundamental concepts related to the same. The scope of this study has been conducted on a limited sample size hence it was fairly easier to conduct the analysis. When the sample size is increased there can be larger proportion of variation that can occur and greater amounts of asymmetry. The study has extended the scope of theoretical definitions and descriptions to extend it for the use of practical use. Cultural distance asymmetry depending on cultural flow and position of expatriates was challenging to ascertain. The study has limited the scope of its analysis to Australia and China, though there is a vast cultural difference that persists yet there are a host of other countries which face challenges asymmetrically. The findings from the study hence suffer from biasness to fit in empirically. Power distance a crucial aspect for measuring cross-cultural differences will vary when other countries are taken into account. Another major challenge faced in the development of this article is in regards to deciding on the expatriate sector to analyse the cultural difference parameters. The study aims to establish a relationship amongst cultural flow and job position as well which is established by means of data analysis. While incorporating in cultural differences, broad range of factors have been ignored in the study that might have an impact. An expatriate needs to focus on and develop understanding related to cross-cultural differences which forms an important factor for job, in this study socio-cultural context of psychological feeling has been only taken into account. While expatriates tend to add a lot of knowledge and experience to be open to the host country there are two distinct type of cultural intelligence that might be present as socio and psycho differences. Thus, one of the challenges of the study was to ascertain the parameter on which to conduct the study, which has significant relationsh ip and intercultural competence. References Ang, S. V. (2008). Cultural intelligence. The Cambridge. Chen, G. K. (2010). When does cross-cultural motivation enhance expatriate effectiveness? A multilevel investigation of the moderating roles of subsidiary support and cultural distance. Academy of Management Journal, 1110-1130. Crossland, C. . (2011). Differences in managerial discretion across countries: how nation?level institutions affect the degree to which CEOs matter. . Strategic Management Journal, 797-819. Selmer, J. (2007). Which is easier, adjusting to a similar or to a dissimilar culture? American business expatriates in Canada and Germany. . International Journal of Cross Cultural Management, 185-201. Tay, C. W. (2008). Antecedents and consequences of cultural intelligence among short-term business travelers. Handbook of cultural intelligence: Theory, measurement, and applications, 126-144. Zhang, Y. . (2016). Exploring the potential effects of expatriate adjustment direction. Cross Cultural Strategic Management, 158-183.

Fruits to make a fruit battery Essay Example

Fruits to make a fruit battery Paper Magnesium, due to its reactivity, has a very high potential energy, so the electrons travel from it to the copper, which has a very low potential energy due to its unreactivity. The difference in the potential is called the cell potential difference. If the difference of potential energy is large, then clearly the voltage produced by the galvanic cell will also be large as voltage is potential difference. From the electrochemical series, magnesium has a standard electrode potential of -2. 37, and copper has one of +0. 34. The difference between the potentials is 2. 71, which is large, and therefore this will mean more electrons will be conducted creating a larger current, and also the difference between the potentials will also mean a higher voltage. If the anode was zinc (-0. 76) then the difference would be 1. 1 not as large a difference as the magnesium due to it being less reactive. Other examples could be zinc and magnesium, a difference of 1. 61, lead (-0. 13) and iron (0. 04), a difference of 17 and so on. This is how galvanic cells operate, storing chemical energy that is released as electrical energy when a conductor is connected between the two electrodes. This scientific theory supports my initial prediction that the magnesium and copper will produce the highest voltage due to their potential energy difference. Evaluation: I think that the experiment went quite well. It is hard to spot anomalous results on a bar graph, but I think my results are pretty accurate, and fit my prediction. However I feel accuracy was limited and could have been improved if a set of 3 results was taken, because I only took 2, it is possible that one result could have been wrong and changed the average, while accuracy is increased with three results. We will write a custom essay sample on Fruits to make a fruit battery specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Fruits to make a fruit battery specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Fruits to make a fruit battery specifically for you FOR ONLY $16.38 $13.9/page Hire Writer There was not enough time to do this though. I think that the results gained using zinc and magnesium were more unreliable than the others, because there were big differences between the two results that were taken. For example, using lead and zinc the first time (in the grapefruit) a voltage of 0. 17 was produced, while the second reading was 0. 49V. This could be because we didnt change the metal strips after every fruit, meaning they had been reacting with both the air and the electrolyte/fruit. Accuracy could also have been lacked due to the difficulty in cutting out equal sized strips. We had to use a steel nail of similar surface area because iron foil was unavailable. Fruits are also very unpredictable and vary. I think that we should have perhaps focused on one fruit, like the lemon, and used three different lemons to increase accuracy. This would perhaps be a more useful approach. I believe further investigations are needed to help fulfill the aim of the experiment. I think that acids and alkaline solutions should be used instead of fruits due to their unreliability. This will make the experiment quicker too. The outcome would be more predictable. The distance between the two metals in the fruit could be varied in further work to again test the voltages produced using different combinations of magnesium, iron, zinc, lead and copper. You could start them with a centimetre difference between them, and then increase this by a cm until it reaches 5 cm. A variety of fruits could again be used as a variable in this method. Other variables to be tested are the surface area of the metals and how that would affect the voltage produced, as it clearly seemed to affect my results.

Natural Disaster Hazard Assessment Essays

Natural Disaster Hazard Assessment Essays Natural Disaster Hazard Assessment Essay Natural Disaster Hazard Assessment Essay Hazard Assessment for Memphis, Tennessee Environmental Geology Hazard Assessment for Memphis, Tennessee A natural disaster is defined as any event or force of nature that has catastrophic consequences (â€Å"natural disaster†). The only reason that these events are considered to have catastrophic consequences is because people are negatively affected by these natural events. If people were not present during these events, they would not be considered catastrophic. The more people affected means the event would be considered more catastrophic. Tennessee is the 17th most populated state, with approximately 6. million residents (Infoplease. com). Within the state, Shelby county covers the most area, (755 square miles), and is also the most populated county, with approximately 927,644 people residing there (Infoplease. com). Shelby county includes the city of Memphis. Memphis is the most populated city within Tennessee with at least 645,000 residents (Infop lease. com). I have attached several maps in order to see different parts of the land. Map I shows where the county lines are located within Tennessee. You can also see where Memphis is located within the county. Map II shows the elevation levels of the state. As you can see in that map, Memphis is located within the lowest elevation levels of the state. Map III shows the rivers that run throughout the state. The main river that runs between the Tennessee, Arkansas, and Missouri borders is the Mississippi River. There are several natural disasters that I would consider to be threats to the Memphis area. One natural disaster that I would consider to be a concern to Memphis would be an earthquake. According to the United States Geological Survey, (USGS), there is an approximately six percent chance that there will be a major earthquake within 50 kilometers of Memphis in the next 50 years (Homefacts. com). The last earthquakes that had magnitudes of five were in 1976 and 1991 (Homefacts. com). The earthquake recorded in 1976 was approximately 40 miles away from Memphis. Looking at the sources found, I see that Tennessee has had its fair share of earthquakes, so I would say that another earthquake occurring in the area should be a concern of the citizens and government officials. â€Å"There is a broad agreement in the scientific community that a continuing concern exists for a major destructive earthquake in the New Madrid seismic zone. Many structures in Memphis, Tenn. and other communities in the central Mississippi River Valley region are vulnerable and at risk for severe ground shaking. † (USGS. gov). The New Madrid Earthquake of 1812 was one of the most significant events in U. S. history. Topographic changes were noted over an area of 75,000 to 130,000 square kilometers, with the total area shaken being at least five million s quare kilometers (USGS. gov). Back then, the damage was minimal because of sparse population. Nowadays, an earthquake that severe could result in â€Å"great loss of life and property damage in the billions of dollars† (Cusec. rg). The fact that Memphis is the most populated city in the state, a small earthquake could cause a significant amount of damage. â€Å"By learning about the potential earthquake hazards in your area and by taking certain preparedness measures now, you can increase your chances of surviving an earthquake and minimize its dangerous and damaging impacts† (Cusec. org). There are many organizations that Memphis has in order to help citizens learn how to prepare for these catastrophic events, and what to do in order to survive. One organization is the Radio Amateur Civil Emergency Service (R. A. C. E. S. ), which is a volunteer communications group that assists the Shelby county area. R. A. C. E. S. provides emergency personnel that can help with communications during local, regional, or national emergency/disaster events (Cityofmemphis. org). Another organization that provides help during emergency situations is the Memphis/Shelby County Emergency Management Agency (EMA). The EMA helps local, state, and federal agencies with response to disasters that requires a multi-agency/multi-jurisdictional response. The EMA has satellite links with the National Weather Service that activates sirens in order to warn the residents of multiple cities, including Memphis (Cityofmemphis. org). There are also things that the citizens and homeowners could do in order to minimize the damage during earthquake. Earthquake drills are a great way to help enforce the importance of preparedness, and to prevent panic and injury during an earthquake. Families should have emergency plans that lay out where everyone is going to be and where to reunite with one another. Keep a flashlight and a batterypowered radio in the home. Place large or heavy objects on lower shelves, and fasten the shelves to walls. And lastly, have a seven to ten day supply of food and water (Cusec. org). You can never be too prepared for any natural disaster, so being safe is better than being sorry. Not all natural disasters are threats to Memphis. Volcanoes are an example of a natural disaster that is not a threat to the Memphis area. There are no known volcanoes in the area that would cause any kind of harm to the residents of Memphis. Historically, there have not been any known volcanoes in the area either. Memphis is not located on any fault boundaries, so I would think that there would no volcanoes forming in the area any time in the near future. Hurricanes are a little more of a concern for Memphis. The western area of the state has the possibility of being affected by the end of certain storms. Hurricane Katrina is an example of this situation in which Memphis can be affected by storms not necessarily in the direct area. When Hurricane Katrina hit the U. S. in 2005, multiple counties in Tennessee were evacuated; Shelby County was one of those counties (Fema. gov). I would consider Memphis to be slightly concern about hurricanes occurring in the area, especially since the city is located at a low elevation. The lower elevation would be more susceptible to flooding. The government should have adequate warning of the hurricane, since it would most likely be coming from the Gulf of Mexico. I would also expect that the citizens would be prepared for hurricanes, since they are used to flooding situations. Tornadoes, I feel, are more of a concern than hurricanes. There are many more tornadoes in the middle of the state then there are on the outskirts. Tornadoes are more likely to strike open plains rather than in an urban area, like Memphis. â€Å"The reality is, very few tornadoes ever touch down in the city of Memphis†¦.. Nevertheless, tornadoes can and have struck within the city† (About. com). There have been numerous tornadoes that have affected Shelby county, but not nearly as many as the middle of the state. The last one that affected Shelby County, and had a high death count was in 1987, with at least 120 deaths (NWS Memphis Forecast Area Tornado Database). There have since been tornadoes that have caused deaths, hich is not surprising considering the amount of people that live in the city. With all the tornadoes that have gone through the county, there has always been a significant amount of damage. That also is understandable since there are a lot of buildings in the city. There have also been plenty of tornado warnings for the state, but not all of them affecting Shelby County. The last tornado warning that included Shelby County was on May 9, 2011. In order to be prepared for a tornado, there are several things we could do. First of all, avoid windows and seek shelter in the center-most room on the lowest floor possible. Use your hands and arms to protect yourself from falling debris. Also, keep some sort of identification on you at all times in case you are hurt or disoriented (About. com). Keeping identification on you is a good idea for every natural disaster. It will help emergency personnel identify who you are and hopefully get you back with your family. Tsunamis are another type of natural disaster that is not a concern for Memphis. There have been no known tsunamis recorded for Memphis. I do not think that there will be any future tsunamis in Memphis because there is no ocean or large body of water located near Memphis. The Mississippi River is near Memphis, but the river does not create waves that would be large enough to create a seismic wave. Even though tsunamis are not a threat to the city, flooding is a huge concern for the city. The Mississippi River is right near the city, so that would be a reason as to why the area floods frequently. The city is also at a low elevation, which is another reason as to why the area floods frequently. There is currently an active flood warning in effective right now (Fema. gov). Last year, there was flood that occurred in the beginning of May. The Mississippi River was supposed to rise to a record level of 48 feet, with 48. 7 being the record crest in 1937. More than 1,300 homes were ordered to evacuate and nearly 400 people were living in shelters. According to an article on abcnews. com, the most extensive damage occurred in Memphis, where â€Å"entire neighborhoods have been swallowed by the water and vehicles completely submerged† (Tanglao, â€Å"Memphis Flooding†). Since this obviously happens frequently, the citizens and government have ideas of what the levees can hold, and what the river’s maximum water level is. To prepare for flooding situations, there are certain things the government should tell their residents in order to make sure they are safe. They must send out warnings letting people know when and if the water level is high enough to go over the lands limits. In Memphis, the government should be able to accurately know when and if the Mississippi River has reached its maximum, and if people should evacuate their homes. As a resident, you should also be aware of what is going on in your community and know about the town’s emergency plans. You should also have sump pumps with back-up power in order to prevent contamination of the flooded water. Turn off all utilities at the main power switch in order to prevent electrocution. Fill bathtubs, sinks, and soda bottles with clean water, so you have water to drink that is not contaminated. You should also have water bottles and a food supply that will last a couple of days (Bt. cdc. gov). On the opposite end of the spectrum, wildfires are another example of a non-threat to Memphis. There are no forests in Memphis because it is a highly urban area with lots of people and buildings. The last wildfire reported in Memphis was in 1952, when there was a serious drought (Tnema. org). Even though there was that wildfire many years ago, I do not think that there is a serious threat to Memphis for another wildfire. Lastly, I also think that there is not a threat for extreme winter conditions to occur in Memphis. The last warning for some sort of winter conditions for Shelby County was in February 1992 (Fema. gov). Even though that was not too long ago, I still feel like there is not a huge concern for extreme winter conditions to occur any time soon again. Since Memphis is further south, they do not really get harsh winters like we do here in Pennsylvania. Memphis Tennessee has its fair share of natural disasters. They have to be concerned about earthquakes, floods, and tornadoes the most, while extreme winter conditions, volcanoes, and tsunamis the least concerned about. Every place on the Earth has to be concerned with natural disasters. Humans make the disasters a lot worse than they actually are, but there is nobody else to blame but ourselves. We get in the way of nature, and have to pay the consequences some way or another. Map I Map II Map III Centers for Disease Control and Prevention. Natural Disasters Severe Weather. Web. 12 April 2012. Central United States Earthquake Consortium. Earthquake Safety. Web. 12 April 2012. City of Memphis. Emergency Management Agency. 2003-2011. Web. 12 April 2012. Federal Emergency Management Agency. Tennessee Disaster History. 26 March 2012. Web. 12 April 2012. â€Å"Memphis Earthquake Information. † Homefacts. com. 2012. Web. 12 April 2012. â€Å"Natural Disaster. † Dictionary. com. Web. NWS Memphis Forecast Area Tornado Database. Web. 12 April 2012. Tanglao, Leezel. Memphis Flooding: Mississippi River Nears Record Highs. † AbcNews. com. 9 May 2011. Web. 12 April 2012. â€Å"Tennessee. † Information Please Database. Pearson Education, 2011. Web. 12 April 2012. Tennessee Emergency Management Agency. Wildfire. Web. 12 April 2012. â€Å"Tornadoes in Memphis: What to expect and how to stay safe. † About. com. The New York Times Company, 4 Ap ril 2011. Web. 12 April 2012. United States Geological Survey. Earthquake Hazard in the New Madrid Seismic Zone Remains a Concern. 3 August 2009. Web. 12 April 2012. United States Geological Survey. Tennessee: Earthquake History. 21 October 2009. Web. 12 April 2012.

Money and banking Assignment Example | Topics and Well Written Essays - 1000 words

Money and banking - Assignment Example In this context, Commerce National Bank reports interest-sensitive assets of $870 million and interest-sensitive liabilities of $625 million during the coming month. This implies that Commerce National Bank is an asset sensitive one. Since Commercial National Bank is asset sensitive, if interest rates rise, the bank will definitely enjoy a net interest margin. The bank’s productivity on interest income and earning interest will raise its basis point for basis point in line with the market. If the rates fall, it will have its net interest margin compressed. Securitization Securitization of assets refers to the process of collecting various sorts of debts such as car loans, mortgages, or credit card debts and packaging them as bonds, collateralized mortgage obligations, or as pass-through securities. They are then sold to investors. This process can consist of any type of financial assets and it is aimed at reinforcing liquidity in the marketplace. It is also vital for smaller i nvestors to buy shares in a more complex pool. The most amenable assets used in the securitization process include equipment, trucks, automobiles, home equity loans, recreational vehicles, and credit cards. Alternatively, asset-backed deals especially for exotic assets may include: consumer loans, computer leases, time shares, trade receivables, and small commercial loans. Securitization offers numerous benefits to investors, purchasers, and financial institutions. It provides financial lending institutions with a technique to remove assets from their balance sheets, thus raising the pool of obtainable capital to be lent out. In addition, lending institutions are given a chance to utilize their assets to get funds, and most specifically, replacing the lower-yielding assets with higher-yielding ones. From the lending institutions and the regulator’s perspectives, there are some risks associated with the securitization process. This may involve such risks as banks using the bes t quality assets in the procedure, which implies that the remaining portfolio may be more dangerous averagely. This will lead to an increase in the lending institution’s capital requirements. Banks and other lending institutions choose to do this because investment activities balance the benefits that loans offer. In overall, investments demonstrate less credit risks as compared to loans, as well as permitting lending institutions to expand to various places that loans cannot allow. Investment securities also give extra liquid reserves wherever more money is required, help banks to reduce their contact with huge taxes, serve as a prevaricate against losses as a result of the evolving interest rates, and offer collateral as needed by the regulations. There are prepayment and interest rate risks associated with securitized assets. This happens when borrowers pay off or default particular loans in the securitized-asset pool prematurely. The reason behind this may be due to the f all of interest and the substitution of old loans at lower loan rates. Prepayment risk may noticeably lower the security values backed by such loans and alter their appropriate maturities. Further, the considerable drawbacks in these investments such as declining in their market values as the principal assets may lead to increase in default rates. Liquidity Total assets Sales of bank assets are projected to be $18 million Total

Self Evaluation and learning action plan Essay Example | Topics and Well Written Essays - 1250 words

Self Evaluation and learning action plan - Essay Example On the other hand, through providing handsome compensation plans modern organizations are trapping youngsters into a fallacy of job therefore, turning their talents into increasing profitability for their stakeholders. However, it is relieving to note, that job turnover is increasing throughout the world because of organizations’ growing tendency to commit psychological contract breach, which is actively contributing towards increasing entrepreneurial expeditions around the world (Jafri, 2011). This paper will be designed in such a way that it will assist me in attaining my objectives in life, through integrating knowledge of various concepts such as thinking practitioner, action planning and skill analysis. I consider myself as a creative individual, who can artistically perform business activity in any part of the world. However, my financial management skills are weak, but I am confidently attempting to overcome my professional deficiency in finance. I also believe in my teachers’ ability to help me during my struggle to become a competent financial analyst in the future. First, this document will focus on explaining thinking practitioner. This type of individual analyzes his or her each professional and personal action, in the light of successfulness. Along with this, he or she keeps on evaluating him or herself in order, to indentify personal strengths and weaknesses (Smith, 2011). Remember, the competitive advantage of a person lies with his or her strength, because it is simple to achieve excellence in the field, in which an individual is interested. However, in other areas an individual may have to work very hard, but may not be able to develop expertise. At the same time, it is important to seek out others’ opinion, but we do not have to impose it on ourselves because, people will always deem something impossible, which they cannot achieve (Vries, et al, 2006). On the other hand, it

Introduction To Aircraft Manufacturing Industry Marketing Essay

Introduction To Aircraft Manufacturing Industry Marketing Essay The Aircraft Industry is a duopoly industry comprising of Airbus (EU) and Boeing (US). If there are to be viewed from political consensus they are two-party political system. Anthony Downs proposed a classic model in the political science that suits the situation in the perfect way. His proposal reversed the conservative connection between party ideologies and elections. He said that instead of parties achieving victory in the elections on the basis of the appropriateness of their agenda, his findings give elections pre-eminence, with insinuation that all actions taken by the party are aimed at maximising votes. According to Downes, both parties will try to resemble each other as much as possible. Both parties will keep their policies modestly different from each other. Also majority of voters only want to see minor alterations in government functionality. The Market of large and mid size aircrafts works on the same ideology. There is an immense consensus among market players to what an attractive product comprises, that is, an economically efficient and safe aircraft. But there are also some interest factions that have wagered in product design, just as there are much potential groups within a democratic system(Ibsen n.d.). Â  The Government of the United States and its Federal Aviation Administration (FAA) are considered to be influential as they look upon the largest air transport market in the world. Regulations laid by the European and United states government will prove to be a major driving force for orders of new aircraft in the coming years. In the similar way, the deregulation of European airlines, which begun in 1990s, promises to expand the markets for smaller regional jets(Ibsen n.d.). Trade of large commercial jetliners has been tariff free under the agreement of General Agreement on Tariffs and Trade (GATT). The high degree of political intervention has effect on the purchase of aircraft. The decision of buyers to buy which aircraft depends on the political reasons because the support and interference from the government could effect the future of buyers. For Example, presently Boeings biggest market is China and is estimated to be for next twenty years. As a result Chinas purchase of boeing aircrafts has led to lot of political influence in the United States(Ibsen n.d.). ECONOMIC FACTORS Air traffic in US and UK is likely to increase as they have just recovered from the recession. The commercial aircraft is estimated to rise worth US$ 2 trillion in the coming twenty years, which will result into need of 16,600 new aircrafts (estimated). The largest demand is expected to come from airlines from China, US and India. Huge amount of growth is expected from the Middle East countries. It is expected that China alone will need 2,200 new aircrafts to meet its travel needs. Also, international freight sector is estimated to grow by 253% in the next twenty years (Irwin Pavcnik n.d.). China being the biggest emerging market and considering its population size, the growth in air passengers is likely to shoot up which would result in increasing demand for new aircrafts (The Economist n.d.). High Oil prices: towering oil prices have elevated the operating cost of airlines. In the year 2007, the worldwide airline industry had to pay 136 billion US dollars for fuels, its a 300% increase compared to what they had to pay in 2003. Even in 2008, when crude oil prices fell dramatically, it still accounted for 32% of the operating expenses. Global GDP- the primary factors in determining the demand of aircraft and growth in the industry is the GDP, which is expected to grow by 3.2% by 2030 The global recession: The recession which impelled a theatrical drop in load factors in the middle of 2008. In response, airlines have been putting aircrafts out of service and rethinking plans to order replacement for the existing aircrafts. In the third quarter of 2008 24 airlines went bankrupt. The loses during this period were estimated about 4-8 billion US dollars. The credit crunch: The credit crunch in combination with the above mentioned factors, has made it hard to purchase new aircrafts, airlines are finding difficulties to finance new aircrafts. Despite of the credit crunch, orders for business and commercial jets have seen increase at the beginning of 2008, but the credit crises has resulted in delays and deferrals and failure to take delivery of many aircrafts(Captain n.d.). SOCIAL FACTORS Recent changes in society have led to increase in air travel. Also changes in life style of people and the viewpoint of air journey being a feasible option. Demand of air travel is driven by convenience. However, the trend is changing as the consumers travel decisions is primarily based on price. Rising cost and competition produced by low-cost carriers is affecting majority of Airlines. Business travels, once a stable of income, now is a conduct by corporate travel guidelines. As a consequence, airlines are combining their networks to utilize economies of scale, minimize environmental impact and offer smaller markets with new and improved services. The noise generated and CO2 emission near the airport is also a thing of higher concern as people living near the airport are pressurizing authorities to change their operating style(Ferreri n.d.). TECHNOLOGICAL FACTORS In the commercial aviation industry, there are huge amount of costs connected with Research and development for the development of a new aircraft. European Union governments sustain European technology R D sector, just as the united states government does, though FAA, NASA, Department of Defence (DOD) and programs that reliefs export tax (Colantonio n.d.). Though United states has three times more support than the European union. The Aircraft industry is very demanding with very high quantity of time and money dedicated to innovations and RD. Now a days carbon fiber is used for the construction of an Aircraft body. (example: A350 XWB with 50% carbon fiber body) Concentration on development on making more fuel efficient engines for longer ranges (Szodruch et al. n.d.). Use of alternative sources of fuel to counteract raising oil prices The development of supersonic aircraft is also a chance because it will lead to creation of whole new market segment. Commercial carriers will buy these aircrafts to meet customers demand of reaching the destination quickly and on time. The largest and cost efficient advancement for commercial aircraft industry is the faster designing of planes. The augmented manufacturing time will save aircrafts manufacturers time on labor and help them to better utilize resources. For Example: Boeing 777 used computer to design a prototype, this saved them the cost of building a real prototype(Szodruch et al. n.d.). In todays competitive world, robots are also considered an effective tool for the manufacturing of aircraft. LEGAL FACTORS There are many restrictions when it comes to entering the market but due to globalisation circumstances have changed and also due to US open skies agreement. Open skies agreement has led to smooth flow of national and international flights in and out of US, promoting tours and business activities, improving productivity and creation of job opportunities and economic growth (BBC n.d.). United states open skies policy has been proved very effective in airline globalization. It enabled the airline carriers limitless admittance in the partners market and right to go to all middle and beyond points. This agreement has offered the most operational flexibility for airline coalitions. This agreement has been successful in achieving over hundred partners from every part of the world and every level of economic growth (BBC n.d.). Also there is IATA (International Air Transport Association). Its aim is to provide assistance to airlines to decrease complexity of their process and increase passenger convenience, decreasing costs and develop efficiency. The pioneering simplifying the business scheme is vital in this area. Moreover, IATAs primary priority is safety and its aims to continuously improve safety standards via IATAs Operational safety audit (IOSA)(Rothman Rothwell n.d.). The Boeing company and government have long complained that Airbus has ignored the 1992 bilateral agreement, which is one of the key agreement, which says that launch aid will be available to Airbus till its in the level of its competitor Boeing, but that is no longer the case with Airbus having 52% of the market share. The US government says that the aid given to Airbus is illegal under the WTO agreement and had also asked for litigation. The case is solved and US won the battle and Airbus was penalised and WTO promised to restore fair trade in the industry (EU Business n.d.). Major regulatory bodies such as EPA, FAA have a major impact on the industry as they decide on the laws and regulations that various suppliers, producers and operators have to deal with. The impact is substantial as they are capable of creating major obstacles in the final approval of aircrafts (Barriage n.d.)(Clarke n.d.). ENVIRONMENTAL FACTORS Environment factors generally include ecological aspect of climate and weather change, which in turn can influence industries such as insurance, tourism and farming. Today, there is an awareness of climate change in the minds of people, which is becoming a deciding factor on how companies function and what are their offerings, because it can lead to formation of a new market or destruction of the present market. ACARE is an European group of airports, eurocontrol, airlines, manufacturers, universities and members of EU and EU commission. Its primary challenges are safety, reasonable, quality, environment and security. Some of their objectives are to reduce air accidents to 80%, 15 minute less wait time on airports for little distance destinations and 50% less time needed to market. One of most popular intention of ACARE was to reduce specific CO2 discharge by 50%, the discharge of NOx by 80%, and to decrease the exterior noise of fixed wing aircraft by 10 db per operation. For example- Boeing is a major element of the commercial aviation industry. It is executing some new plans to improve its aircrafts environmental performance. Compared to present It also claims that it will reduce its greenhouse gas emissions by 25% by 2020(Szodruch et al. n.d.). The purpose of ACARE clearly reflects the demand of society, especially in the area of security and stability of environment. Also, their purpose reflect the requirements of aircraft operators, which are major driver for innovation in technology. The ACARE objectives reflect requirements which are demanded by society, particularly in the areas of environmental compatibility and security. On the other hand, the ACARE objectives also reflect the needs of aircraft operators, which are an important driver for technological improvement. On the other hand, the mounting pressure from society regarding emissions, noise around airports is affecting airline operations(Szodruch et al. n.d.). In addition, with increasing pressure from society as a whole, as well as from local communities around airports, noise and local emissions have an impact on airline operations(Clarke n.d.). CONCLUSION Commercial Aviation Industry is optimistically connected to the world economy. As a result, with the continuous growth of world economy, this industry is also presenting signs of swift growth. Airbus and Boeing forecasted immense growth in the future and adjusting their strategies accordingly. Boeing and Airbus create a duopoly in the market. However they still face competition from small companies located in Russia. Also China is entering the market with its first home made commercial jetliner COMAC C919 coming in 2012. This sector is heavily dependent on outsourcing and external factors. Their operations are carried out around the world so multiple trade policies of different countries affect their strategies. Rising oil prices is a serious problem for the industry; airlines are forced to shut down their old planes because of increased fuel consumption. After the PESTEL analysis, it can clearly be concluded that the biggest challenges are expected to come from economic, legal and e nvironmental factors in the near future. PART B AIRBUS FUTURE FORECAST According to Airbus latest Worldwide market forecast, there will be a delivery of 25,000 new freighter and passenger aircrafts between 2009 to 2028, which are expected to be worth US$ 3.1 Trillion. Rising economies, developing airline networks, extension of low cost airlines and increasing number of big cities as well as growth in traffic and also the also the orders to replace new aircrafts with the new ones which are more efficient are creating more demand for the aircrafts. In 2009, there was a downfall in Revenue Passenger Kilometres (RPKs) by 2%, it is expected to rise to 4.6% in 2010. The forecast also estimates that in next twenty years, passenger traffic RPKs will show resiliency to the repeated effects of the sector and raise itself by 4.7% per year or double in the coming fifteen years. This will only happen if demand rises to 24,100 new aircrafts of value US$2.9 trillion. When the old 10,000 aircrafts will be replaced with the new ones, the global aircraft fleet of hundred seating or more will twofold from some 14,000 today. According to the forecast, airfreight tonne kilometres (FTKs) are expected to increase annually by 5.2%. Pooled with fleet renewal, this will lead to requirement of 3,440 new freighters. More than 850 of these are new, which are expected to valued more than 210 billion dollar, with the remainder converted from passenger aircraft. Economics of Oxford predicts that in the next twenty years, this industry will directly employ 8.5 million people and will add US$ 1 trillion to the world GDP. Other indirect advantage and tourism are even bigger. The biggest demand will come from the Asia pacific and the emerging economies. They are China and India (31%), followed by Europe (23%). Also in terms of domestic market China (10%) and India (7.9%) will be the fastest growing in the next twenty years. But the US will retain its title of being the biggest domestic network. Not very surprising, Airbus also predicts requirements for Very Large Aircraft (VLA) which can accommodate more than 400 passengers like the A380, at above 1,700. About 19 percent by value of passenger and freight deliveries, or seven percent aircraft units are valued at over US $570 billion. Out of these, 1,318 will be used to link the mega cities of the world, which are continuously increasing in numbers. This implies greater increase in air traffic. Also more than half of the VLA will be operational in Asia-pacific. In the segment of twin aisle aircraft which can accommodate 250 to 400 passengers, forecast states that there will be a need of 6,250 new aircrafts in the next twenty years, expected to be valued at US$ 1,300 billion, or 25% by units, 42% by value. Out of these 6,250, 4,240 will be small twin aisle (250-300 sitting capacity) and about 2,010 will be twin aisles (350-400). Such sections include members of A330/A340 family. It is also expected that from 2013, A350 XWB will replace the whole twin aisle market requirements. According to the forecast, in the single aisle section, aircrafts worth US$ 1,200 billion or 68% by units, 39% by value will be distributed in the next twenty years. There is comparatively an increase in forecast compared to previous ones due to arrival of low-cost transporters and liberalization in route and increasing requirement of single aisle aircraft in Asia pacific(Leahy)(Airbus n.d.). BOEING FUTURE FORECAST Global economic activity revealed that gross domestic product (GDP), is the most powerful driver of development in commercial aircraft and airlines industry and also affects demands of aircraft. The worldwide GDP is anticipated to rise at an average of 3.2% on a yearly basis for the next twenty years. Revealing on the economic growth, global traveller traffic will rise average 5.3% and cargo traffic to 5.9% over the forecasted period. The traveller and cargo traffic growth rates are comparatively higher than prior years due to fall in air traffic. After calculating the twenty year growth rate on the basis of lower base year results into a higher growth rate. If the low starting point is neglected, it is estimated that traveller traffic will increase to a rate of 4.9 percent and the cargo traffic will also increase to 5.4 percent each year. To meet the current demand of business-related aviation services, the number of aircrafts needed worldwide will increase at an annual rate of 3.2% , doubling-up from 19,000 aircrafts present today to a total of 36,000 aircrafts in 2029. Also airplane deliveries for the purpose of substituting old planes and growth of fleet will total 30,900 over the next twenty years of value US$ 3.6 trillion. Diverse demand for air services: Air travel around the world continues to change in response to challenges and opportunities. New airline Business models and energetic growth of air travel in the emerging countries are expanding the demand of airplanes. Despite the downfall in travel in 2009, there were still several business models and markets that experienced growth. In the next twenty years, seventy seven percent of the demand of new aircrafts will arise from outside of north America, with 34% going to Asian region. According to the Boeing forecast the biggest demand form market value point of view will come from United States, followed by china. Amazingly, the United Arab Emirates, with less than five million population, is home to numerous highly competitive airlines, is expected to be the third biggest market by value (Boeing n.d.). AIRBUS COMPANY PROFILE AND STRATEGIES IMPLEMENTED Airbus is an aircraft manufacturing company based on France, Toulouse, is presently the worlds largest commercial aircraft manufacturer with 52% of the market share in the European market, and has been involved in an intense competition with Boeing since 1970. Airbus is a supplementary of European Aeronautic defence and space space company (EADS). In 2001, Airbus officially became a solo company, BAE and EADS relocated their assets to newly formed company and became stakeholders of 20% and 80% respectively. A shareholder committee that contains seven members and work as an administrative council, 5 members from EADS and 2 members from BAE administer airbus, they approve the investment and make up three year investment plan. In the May month of 1974, Airbus successfully made its first delivery, it was an A300B2, to an air operator in France Airbus has been restructured into centres of excellence and each centre is managing its own policy of buy and make accordingly, making decision to subcontract trying to find out whether they can lower cost, which is the only way to continue profitability. Airbus has also adapted differentiation strategy for its core activities since it rolled out its first wide bodied twin aircraft which differentiates it from its competitors (UscubaComission n.d.). Airbus follows an expansion strategy by proving itself expert in the industry and put it in use in the military program A400M program. Airbus has started research on the new engine option (NEO) that could result into reductions of operating costs. Boeing plans to offer a new aircraft in 2020 followed by 737NG in 2011. The company make use of only prime and properly tested technology to chose its suppliers to assure quality. The company used synergies between its aircrafts, which leads to shorter training time between engineers and pilots, leading to savings in maintenance processes and reduction in spare parts inventory. This leads to monetary gains and competitive advantage for them(Goold n.d.). Airbus functions on the thinking of foreseeing and listening properly to their customers and employees in building more fuel efficient, less noisy and comfortable aircrafts. Airbus operates on the principles of thinking ahead and listening to their customers, passengers, and employees in building constantly more comfortable and efficient aircrafts. Also Airbus corporate culture and diversity is competitive advantage for the company (Composed n.d.). The increment in oil prices and journey cost may interfere in the low cost offerings by Airbus, which may put pressure on the firm to switch to more fuel efficient engines(Chapman n.d.). BOEING COMPANY PROFILE AND STRATEGIES IMPLEMENTED Till now, Boeing has been conventional leader in the global aviation industry, with Airbus lying behind. Nevertheless, in the last few years Airbus has been ahead Boeing repeatedly because of the large number of orders its been receiving and surpassing its deliveries in 2003. Boeing is the key producer of commercial airplanes and the foremost aerospace firm and offer connected support services. Boeing is currently the worlds biggest producer of large commercial aircrafts (LCAs)(Composed n.d.). Boeing has been keeping up with its objective of giving its customer eco friendly products. Boeing has been aggressive in taking over, expanding and putting into practice new technological solutions for reducing aircraft noise, and also maintaining operational effectiveness and customer satisfaction of its products in parallel. The Boeing capital corporation also invests in commercial apparatus and private airplanes. The Boeing is also involved in design, growth, sale, production as well support of industrial jetliners, rocket defence, satellites, space flight of human and launch services and systems. Boeing is one out of the two main producers of 100 plus seat aircrafts for the global commercial airline industry and the second biggest defence constrictor in the United States. Boeings major operations are carried out in the United States of America. They depend heavily on their chain of suppliers, subcontractors and partners which are situated around the globe(Arkell n.d.). Boeing has injected huge amount of capital in the construction of new facilities, equipments to carry out their tests, and to improvise on their noise control and aero-acoustics research. There are also several research project that focus on applying the new technology and implementing it to the production. Most of the important research projects are employed to deal with cost, maintenance, production and cross functional design and problems coming in the adaptation of new technology. NASA Boeing is also a NASA contractor who has worked vigorously in the operations conducted by it and so that it can gain access into new technologies in the field of aerospace. Boeing also has its full database linked with the NASA. Boeing has been involved with NASA for quite a long time regarding noise problem in commercial planes. This also enables the firm to have a very strong RD department. Boeing has made a decision to market in a different way by turning their focus on small and mid-size aircrafts to increase flexibility between airline operations and to cover longer distances. They focus not on increased capacity but to cover longer distances, this differentiates them. This will enable airlines to provide much convenience to travellers, at much less operational costs, leading to combination of lower rates for travellers and profit for airlines. Their potential success which they foresee is based on three of strategies of running core business values in a healthy way, using strength into new products and opening up new limits (Horton McKay n.d.). Their potential success which they foresee is based on three of strategies of running core business values in a healthy way, using strength into new products and opening up new limits. SWOT ANALYSIS OF BOEING This segment analysis the strengths if Boeing, they will use the strength to meet the upcoming future demand to gain competitive edge. Strength Customer Satisfaction: The project named My Boeing fleet has implemented web service and XML technology to improvise operations, reduce general work errors and decrease costs. Enhanced Customer Satisfaction: Boeing uses the latest IT technology to execute tasks from their work locations. They improve their time spent in meeting to learn new things every time they undergo training. These action lead to rise in productivity. High performing employees: Boeing endeavours to be improve quality continuously and with the help of its workforce benefit programme and maintaining balance between work/life culture. Also, Boeing also recognizes that its competence lies with its employees. Well Developed Organization: Boeing has several dedicated project teams and subsidiaries to give a hand in improving overall companys performance. For example, Aero-info is a subsidiary of Boeing focused on providing aircraft maintenance solutions. New Facility Supply: With the numerous increments in commercial communication satellites, Boeing has decided to build a new construction factory in Alabama and Decatur for the production of newest generation of missiles used to push the satellites into space. Weakness Recent suspension of Boeing from the military contracts and re-assignation of those contracts to Lockheed martin, this occurred to ethical lapses. Columbia Shuttle Tragedy: The name of Boeing suffers drawback every time the tragedy is re-called because Boeing is a very special part of United Space Alliance. Ongoing controversy linking ex-CFO and ex-CEO: This happened due to hiring of a military regulator while negotiating an important contract. Change of Aircraft Supporting: Boeing has decided to fold up the production of Boeing 757, while Boeing 717 and 767 are on lifeline. This could have a bad effect on consumers confidence and interests. Opportunities: Government Support: Boeing is the biggest exporter and second biggest weapons manufacturer in the US and primary contractor in many the countries missile programs, it can gain government support anytime they want. Expected deal from Boeing 7E7 contracts: The program has already started and it has also received orders from All Nippon Airways and also from airlines from New Zealand and Australia. They expect sales of around 500 at the end of the year. Threats Aggressive competition: Boeing is in the middle of a fierce competition, especially from the field of LCAs. It was once leader in LCA but now its on a very close competition with Airbus, which is the leader in producing commercial aircrafts. Foreign Barriers: The growing concern for Boeing is the foreign government involvement in the production of LCA. A term suited to this situation is called Regulatory Nationalism. This can result into refusal of US made aircrafts in some countries(Campbell et al. n.d.). SWOT ANALYSIS OF AIRBUS Strength Diversity in employees: Airbus has been very conscious about its employees, it believes in keeping diversity in their employees. Ingenuity: The ingenuity of Airbus company has enabled it to survive for the last three decades. Since its commencement in the 1970, the has risen to be the leader surpassing its main competitor Boeing in 2005. Freezing of Spare parts: Airbus freezes the price of its spare parts for three years. For example, the prices of spare parts in 2009 were same as in 2006. This practice has gained them lot of customer support. Weakness The A380: The Airbus company invested almost everything in the A380. Even after that it faced delays in the delivery of A380. This lead to a lot of stir with its parent company EADS, so much that its management was changed in 2006. Airbus also made huge amount of cuts by reducing its suppliers from 3000 to 500, resulting into saving of US$ 2 billion and cut administrative costs by US$ 446 million. These steps were taken to accommodate growing needs with the launch of A350. When A380 production was delayed for two years, the parent company EADS reportedly lost US$ 6 billion dollars. After shocks came when FedEx world largest express transportation company, cancelled its ten orders for the double decker and ordered 15 Boeing 777 in place of that. Also one of the major weakness of Airbus is that it has low RD investment compared to its competitor Boeing which can prove harmful in a long run. Opportunities Airbus is continuously going on a green path. This is a very auspicious position for any company who intends to be in forefront of Greening technology. Development of new aircrafts that significantly lower the carbon footprint on the environment is an opportunity no company would pass. Today, people are concerned about the environment and this act by airbus will gain a lot of public support. Airbus plans on being the industry pioneers when it comes to keep the environment clean. All of its manufacturing sites are kept within the environment standard, all ISO14001 certified. Threats Legal actions are inherited in this industry and no one is immune from it. For example, Air France sued the company for the crash occurred in 1992 near Strasbourg. A major finance risk is also there when there are exchange rate clashes. A major part of the revenues of EADS are generated in US dollars and most of its cost incurred are in euro, this can seriously affect profits (Weidner et al. n.d.). Conclusion Airbus strategies are to the point, provide every variety of product available to meet the different requirements of the customers with the latest technology, also maintaining low cost of operations and maintenance expenditure. Airbus implements mixed type of strategies on different types of its products, it follows differentiation strategy on commercial airplane segments for different needs of customers and invent units to operate at lower costs. Boeing has a very strong Research and Development network, the company uses its innovative technology to gain competitive advantage. They know that they are lagging behind airbus but they put high amount of work to improvise the quality of their products. They are going in a different direction by catering to different set of customers. Both Airbus and Boeing cater to different kind of customers. Airbus makes bigger jets and Boeing makes smaller jets. Boeing needs to overcome the situation and regain their position in the market.